Greenleaf Associates is now Greenleaf Group. We have a new name, a new look and a new site, too. Everything else — our industry focus, our deep expertise and our creative approaches – are all the same.
Why the new? Look to our three rules of inspired storytelling:
Rule #1 — Shake it up. Don’t tell the same story over and over. Don’t EVER get comfortable. Keep your audience turning the pages and make your story so compelling they can’t make themselves look away.
Rule #2 — Listen to the music. Never forget the attraction of the human brain to interesting sounds. We like the way the double “Gr” in “Greenleaf Group” reverberates off the palate. (There’s a reason why Lady Gaga isn’t Lady Fafa.) Greenleaf Group is more fun to say out loud. Go ahead. Try it. And know that we craft every sentence for you with the same finely-tuned ear.
Rule #3 — Embrace chaos. Social media is obliterating the old ways of doing PR and we love it. The opportunities for strategic storytelling in this roiling, accelerating, hot new environment are infinite.
So check out our new site, and don’t forget to sign up to receive our blog updates to your email inbox so you don’t miss any of the good stuff. Stay tuned for marketing tips and tricks, industry insider news and the occasional rant when we put the “GRR” in Greenleaf.
And, as always, if you’d like to talk with us about how we can help you tell your inspired story, just give us a shout.
~ Tamara Greenleaf, Director
